Climbing Wall Lifetime Naming Right Agreement

Vail Resorts and Douglas County Community Services Foundation Announce Climbing Wall Lifetime Naming Right Agreement
Posted on 09/09/2019
Vail Resorts Naming Rights to Climbing Wall

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Contact: Scott Morgan

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Vail Resorts and Douglas County Community

Services Foundation Announce Climbing Wall

Lifetime Naming Right Agreement


Minden, NV – September 6, 2019, The Douglas County Community Services Foundation and Heavenly Mountain Resort and Kirkwood Mountain Resort, through Vail Resorts EpicPromise  have inked an agreement for a lifetime naming right sponsorship of the planned two-story world-class climbing wall in the Douglas County Community & Senior Center in Gardnerville.  The agreement reflects a long-term partnership that will provide guests of all ages and abilities the opportunity to use the climbing wall facilities seven days a week, furthering Vail Resorts EpicPromise’s mission to support the health and resilience of the Douglas County and Tahoe communities.


The new climbing wall, to be named soon, will provide Douglas County residents with easy access to fun and healthy activities. The climbing wall will have varying degrees of difficulty to accommodate all ages and abilities for years to come.


Construction is set to begin Mid-November and is projected to be completed by the first of the year 2020, A nice Christmas present for the community and visitors alike, with a grand unveiling and community celebration. 


Douglas County Director of Community Services, Scott Morgan said, “Our goal is to create exciting opportunities for members to get fit while having fun, and to make these opportunities affordable for all to enjoy.   The Vail Resorts EpicPromise sponsorship and support of the climbing wall means so much to the community and the County.  We are thrilled to partner with a world-class company that has the same passion for community and excitement for adventure and fitness.”


The rising influence of the sport of climbing in the United States is undeniable; in 2018 nearly 4.4 percent of all Americans climbed indoors, and data shows a bright future with millions of millennials taking up the sport. Due to the often-remote nature and weather dependencies of outdoor climbing, community indoor climbing walls make the sport to accessible to people of all  ages and abilities. 65 percent of all climbers are between the ages of 18 and 35 years old, and they are seeking indoor options in increasing numbers each year.


Mike Goar, Vice President and Chief Operating Office of Heavenly Mountain Resort, shared, “This climbing wall will offer people a chance to get out of their comfort zone and remain active, all while having fun. We are thrilled to be partnering with DCCSF on such an impactful and long-lasting project that directly supports the health and sustainability of our local communities.”


About the Douglas County Community Services Foundation

The Valley center opened December 6, 2014, and is at the heart of Gardnerville, Nevada and it is not just a community center but the center of the community.    With offerings for seniors, adults and youth all are welcomed and can find numerous activities and offerings at the center.  Thousands of citizens use the center each month.  The Douglas County Community Services Foundation was formed in 2011 to support the community centers and senior centers in Douglas County, both Lake and Valley. The main emphasis is to support the construction and ongoing capital and equipment needs of the new Douglas County Community & Senior Center and Kahle Community Center.  The Foundation is a non-profit 501(C)(3) corporation intended to make improvements to the community and senior center as easy and efficiently as possible with the maximum amount of accountability. The Foundation acts as a liaison between the government of Douglas County and the private donors in order to maximize and meet the private donor's needs. The Foundation website is



About Vail Resorts, Inc. (NYSE: MTN)

Vail Resorts, Inc., through its subsidiaries, is the leading global mountain resort operator. Vail Resorts EpicPromise is how the Company embodies its foundational value – Do Good. By supporting the health of our communities through local grants and employee volunteering, the wellbeing and development of our employees through the EpicPromise Foundation, and the resilience of our environment and global climate through our bold Commitment to Zero, EpicPromise helps create a more promising future for generations to come. 


Vail Resorts' subsidiaries operate 17 world-class mountain resorts and three urban ski areas, including Vail, Beaver Creek, Breckenridge, Keystone and Crested Butte in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada; Whistler Blackcomb in British Columbia, Canada; Perisher, Falls Creek and Hotham in Australia; Stowe and Okemo in Vermont; Mt. Sunapee in New Hampshire; Stevens Pass in Washington; Wilmot Mountain in Wisconsin; Afton Alps in Minnesota and Mt. Brighton in Michigan. Vail Resorts owns and/or manages a collection of casually elegant hotels under the RockResorts brand, as well as the Grand Teton Lodge Company in Jackson Hole, Wyo.Vail Resorts Development Company is the real estate planning and development subsidiary of Vail Resorts, Inc.Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is and consumer website is